A Letter From The Editor
I get nostalgic every September. It’s crazy to think that three years ago CVLUX was merely a dream, and here we are going into our fourth year. Over the past three years I have met so many amazing people who have left an indelible mark on my life and our company.
When I look back at the first edition of CVLUX, I see how much the magazine has grown. We are constantly adding editors and contributors to elevate the content of each edition.
One of my most favorite photo shoots comes from our very first issue. The High Flying Adored shoot was shot at Fresno Chandler Executive Airport by my dear friend and photographer, Nikki Gruenstein Tibbett. The stark contrast between the desolate airfield and the over-the-top fashion makes for stunning cinematic images.
Not only has our content continued to evolve, but also, so has our mission. We are leading the way on the digital front with our blog the LUX daily, which we launched at the beginning of 2015. This platform allows our readers and advertisers to connect on a daily basis. At the beginning of 2017 we will be launching an additional feature to our site to incorporate the demand for e-commerce. There are lots of things to be excited about this coming year!
Our circulation continues to grow and I am pleased to announce that this fall, CVLUX will be distributed in over 75 luxury resorts and hotels.
Donna and I are so happy that all of you have chosen to be part of our journey. Without the support of the community none of this would have ever been possible. Each day is a celebration for us and it warms my heart to look back and think that we’ve accomplished something that no one else in the Valley has ever done before.
I am extremely pleased with this most recent edition of CVLUX. One of my favorite articles is our cover story featuring the charming and talented Yolanda Hadid. This candid conversation brings a breath of fresh air to this edition. Yolanda was photographed by our dear friend, Jim Jordan, in conjunction with White Cross Productions. To see additional images from this stunning shoot go to our website.
Finally, it is time for the Luxury Awards! This year we have assembled a list of all the businesses and individuals who are offering unparalleled service to the community. A portion of the proceeds will benefit the Saint Agnes Center for Women. Let’s make this year’s event one for the record books, and keep an eye on social media for all the latest Luxury Award news and updates.
So take a little time, stop what you are doing and thumb through the pages of this edition; who knows what you might discover?